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Market Leader Pre-Intermediate - Map of the book

Unit

Discussion

Texts

Language Work

Skills

Case Study

1

Careers

Discuss ideas about careers

Reading: A response to an advertisement for women tube drivers

Listening: An interview with the head of Public Relations company

Words that go with career

Modals: ability, requests and offers

Telephoning: Making contact

Choosing the best candidate for the job of a Sales Manager

Writing: memo

2

Selling Online

Discuss: Shopping online

Reading: Virtual pocket money

Listening: An interview with the developer of an online bookshop

Words and expressions for talking about buying and selling.

Modals: must, need to, have to, should

Negotiating: reaching agreement

Negotiate a joint venture

Writing: e-mail

3

Companies

Discuss: types of companies

Reading: A website for a clothing company

Listening: An interview with the sales manager of a motorcycle manufacturer

Words or talking about companies

Present simple and present continuous

Presenting your company

Prepare an investment plan

Writing: memo

Revision Unit A - - - -

4

Great ideas

Discuss: Ideas

Reading: Three articles about great ideas

Listening: An interview with a managing director

Verb and noun combinations

Past simple and past continuous

Successful meetings

Choose the best ideas for new products

Writing: Memo report

5

Stress

Discuss: Causes of stress, gender-related qualities, rank successful jobs

Reading: A career change

Listening: An interview with an authority on stress management

Words about stress in the workplace

Past simple and present perfect

Participating in Discussions

Develop a plan to reduce stress

Writing: memo

6

Entertaining

Discuss: Corporate Entertaining

Reading: Corporate entertaining in Japan

Listening: An interview with an expert on corporate entertaining

Words for talking about eating and drinking

Multi-word verbs

Socialising: greetings and small talk

Organising a conference

Writing: e-mail

Revision
unit B
- - - -

7

Marketing

Discuss: Ideas about marketing

Reading: Selling dreams

Listening: An interview with a marketing vice president

Word partnerships

Questions

Telephoning: Exchanging information

Re-launching a product

Writing: Sales leaflet

8

Planning

Discuss: planning

Reading: Brazil tries to kick-start tourism

Listening: An interview with the leader of expeditions to mountains

Words for talking about planning

Talking about future plans (plan, hope, expect, would like, want, going to; present continuous)

Meetings: interrupting and clarifying

Planning a radio programme

Writing: Letter

9

Managing people

Discuss: qualities and skills of a good manager

Reading: The international manager

Listening: Interview with a management consultant

Verbs and prepositions

Reported speech

Socialising and entertaining

Improving ways of working together

Writing: memo

Revision
unit C
- - - -

10

Conflict

Quiz on managing conflict

Reading: 4 articles about negotiating styles

Listening: Interview with a management consultant

Word building

Conditionals

Negotiating: dealing with conflict

Negotiating a solution to a problem

Writing: letter

11

New business

Discuss: Conditions for starting new businesses

Reading: Developing a new industry

Listening: An interview with a consultant to new businesses

Economic terms

Time clauses

Dealing with numbers

Choosing a location for a new factory

Writing: letter

12

Products

Discuss: your favorite products

Reading: Launching a new product

Listening: People talk about the best thing they have ever bought

Adjectives for products

Passives

Presenting a product

Choosing innovative products for a store.

Writing: report

Revision
unit D

Reading:

Listening:

- - -

 

 
 
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